Strategic PR campaigns, a working press office, earned media & thought leadership, spokesperson programmes, crisis comms, and verified measurement. Six interlocking capabilities that compound brand authority year on year.
Message architecture, narrative arcs, and integrated campaigns that build sustained authority - not one-off press hits.
A working press office on retainer - the single point of contact that journalists call when they need a quote, a comment, or an expert in your category.
The structured visibility programme that turns your team's real expertise into bylines, op-eds, expert commentary, and panel appearances.
Media training, message discipline, and ongoing coaching for the people who carry your brand on stage and on camera.
The playbook, the simulations, and the response capability - so the first 12 hours of a crisis are scripted, not improvised.
Verified AVE, reach, sentiment, share of voice, and pipeline attribution - so PR is accountable to commercial outcomes.
Four structured phases - audit, set-up, execution, measurement - running on a quarterly cadence. Always-on press office, scheduled campaigns, executive readouts.
Current coverage baseline, share-of-voice analysis, and message architecture for the year ahead.
Live media list, named contacts, response SLAs, press pack, and the reactive-commentary calendar.
Pitches, releases, press trips, awards submissions, panels, and earned-media placements run on a published cadence.
Quarterly executive reports on verified AVE, reach, sentiment, share of voice, and downstream commercial impact.
Most agencies sell PR as a service line. We run it as infrastructure. Awards are real, AVE is verified, the press office is a real human you can call, and every quarterly report ties back to commercial outcomes.
CIPR Excellence Award winners. International Travel & Tourism Award (Best Tourism Marketing Agency). PRCA DARE Award winners. Recognised by PR Week.
Tourism, e-commerce, engineering, media & events, and professional services - sectors where we have an established journalist network and a track record of Tier-1 placements.
AVE that is audited, not invented. Reach pulled from circulation data. Sentiment scored, not asserted. Pipeline impact tracked end-to-end.
Real-people-with-names press office, not a list of services. Response SLA. Live media database. Reactive capability when something happens.
Coverage drives AI-engine citations. Earned media fuels content repurposing. PR isn't a silo - it's plugged into the rest of the growth engine.
Pre-built playbooks, simulated scenarios, and on-call senior counsel - so when the worst happens, the first hour is calm and structured.
Case studies coming soon.
Book a scoping call and we'll baseline your current coverage, share-of-voice, and awards eligibility - then outline what a working press office looks like for your sector, with a realistic cadence and measurement plan.
Everything you need to know before starting a PR engagement with Codnity Creative.